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Repository
73
(22)
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Author
Caetano, Ana Rita Amaral
(1)
Cavalli, Federico
(1)
Cola, Maria Teresa Guiomar Espada Saião
(1)
Correia, Francisco Maria de Almeida Tavares Pio
(1)
Costa, Ana Mafalda Ricardo Morgado
(1)
Costa, Mariana Falcão Correia Cabral da
(1)
Dias, Mariana Barbosa Valdez
(1)
Drumond, Daniel Sousa
(1)
Evangelista, Filipa Loja Gomes Ferreira
(1)
Gonçalinho, David José do Carmo Chalbert Cardeira
(1)
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Subject
M31
(22)
M Business administration and business economics - Marketing - Accounting - Personnel economics
(21)
Marketing
(16)
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
(15)
Comportamento do consumidor
(8)
M37
(8)
Estratégias de marketing
(7)
Store atmosphere
(5)
L Industrial organization
(4)
Customer experience
(3)
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Year
2017
(22)
2018
(22)
2020
(6)
2021
(5)
2019
(1)
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Tesis
(22)
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Inglés
(22)
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Your search
Year:
2018
Year:
2017
Subject:
M31
Repository:
73
Language:
Inglés
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22
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Title:
How do political actors trace voters?
Author:
Mendes, Artur Filipe Ribeiro
Language:
Inglés
Repository:
73
Subject:
Political marketing
/
Targeting
/
Public opinion
/
Public popularity
/
Marketing
/
Política
/
Lideres políticos
/
Partidos políticos
/
Popularidade
/
Opinião pública
/
M31
/
M38
Acceder
Title:
New trends in store atmosphere: an application to the banking sector
Author:
Simões, Mafalda dos Santos
Language:
Inglés
Repository:
73
Subject:
Store atmosphere
/
Future trends
/
Banking
/
Customer experience
/
Marketing de serviços
/
Sector bancário
/
Ambiente
/
Inovação tecnológica
/
Satisfação do cliente
/
Portugal
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
M31
/
M37
/
O3
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
/
O Economic development, innovation, technological change, and growth
Acceder
Title:
Raising your arms towards branding: how Narta found its place in a mature market
Author:
Gonçalinho, David José do Carmo Chalbert Cardeira
Language:
Inglés
Repository:
73
Subject:
Branding
/
Brand experience
/
Brand awareness
/
Brand communication
/
Comunicação
/
Estratégias de marketing
/
Publicidade
/
Marca comercial
/
Marketing de produtos
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M31
/
M37
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
The internationalization project of Herdade do Vale da Rosa to Canada: the best portuguese grapes heading to the canadian market
Author:
Cola, Maria Teresa Guiomar Espada Saião
Language:
Inglés
Repository:
73
Subject:
Internationalization
/
Expansion
/
Strategy
/
Marketing
/
Internacionalização
/
Estratégia empresarial
/
Gestão do produto
/
Produto alimentar
/
Fruticultura
/
Domínio/Área Científica::Ciências Sociais
/
M16
/
M31
/
Q17
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
/
Q Agricultural and natural resource economics - Environmental and ecological economics
Acceder
Title:
The impact of new trends in supermarket environment: the case of the olive oil sector
Author:
Evangelista, Filipa Loja Gomes Ferreira
Language:
Inglés
Repository:
73
Subject:
Store atmosphere
/
New trends in marketing
/
Consumer experience
/
Supermarket
/
Gestão de marketing
/
Azeite
/
Estratégias de marca
/
Supermercado
/
Comportamento do consumidor
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
M31
/
M39
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Online marketing communication: netnography into different types of fashion brands
Author:
Serra, Jessica Maria
Language:
Inglés
Repository:
73
Subject:
Moda
/
Rede social
/
Marketing eletrónico
/
Análise de dados
/
Internet
/
Fashion
/
Online communication
/
Instagram
/
Netnography
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
M31
/
M37
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
An exploratory investigation into employer branding and voluntary employee turnover: a case study at a SME, in the health and life sciences sector
Author:
Pinho, Cátia Sofia de
Language:
Inglés
Repository:
73
Subject:
Employer branding
/
Voluntary employee turnover
/
Retention
/
Antecedents and outcomes
/
Gestão de recursos humanos
/
Empresa de sucesso
/
Saúde
/
Estratégias de marketing
/
Gestão de talentos
/
Adaptabilidade do trabalhador
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
J23
/
M31
/
J Labor and demographic economics
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
How can store atmosphere be applied in Sonasol brand?
Author:
Pinto, Inês Ferreira Lourenço
Language:
Inglés
Repository:
73
Subject:
Marketing
/
Store atmosphere
/
Fast moving consumer goods
/
Detergents
/
Estratégias de marketing
/
Marca comercial
/
Consumo
/
Portugal
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
M31
/
M37
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
The perfect dose can be the right choice
Author:
Sobral, Madalena Maria Igreja Ferrari
Language:
Inglés
Repository:
73
Subject:
Marketing plan
/
Laundry care market
/
Henkel
/
Persil perfect dose
/
Marketing
/
Estratégias de marketing
/
Indústria
/
Portugal
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
M31
/
L67
/
L Industrial organization
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Costumer journey: a new approach for retailers
Author:
Rodrigues, Sara Alexandra Gonçalves
Language:
Inglés
Repository:
73
Subject:
Customer jorney
/
Customer experience
/
Touchpoints
/
Food Retail
/
Marketing
/
Consumidor
/
Venda a retalho
/
Comércio alimentar
/
Estratégias competitivas
/
Percurso do consumidor
/
Experiência do consumidor
/
Pontos de contacto critico
/
Retalho alimentar
/
M31
/
M37
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
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