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Title:
Incidencia del neuromarketing en el segmento del consumidor de la tercera edad, implicaciones sobre el diseño del marketing mix para el fármaco expit en la Ciudad de Guayaquil
Author:
Toral Lozano, Yodania Oristela
Language:
Español
Repository:
62
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NEUROMARKETING
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CONSUMIDOR
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MARKETING MIX
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ESTRATEGIAS
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