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73
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Abreu, Francisca Teresa Teixeira Esteves Cancela de
(1)
Alvito, Rita Araújo Soromenho de
(1)
Amaral, Maria de Almeida e Silva Branco
(1)
Beltrán Bucurú, Iván
(1)
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(1)
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Millennials
(14)
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
(10)
M Business administration and business economics - Marketing - Accounting - Personnel economics
(7)
Portugal
(7)
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(4)
Marketing
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Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
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Subject:
Millennials
Document Type:
Tesis
Year:
2018
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Title:
Does ethics in advertisement affect consumption and brand loyalty in the portuguese beer market?: Millennials vs Generation X perception
Author:
Martins, Miguel Ângelo
Language:
Inglés
Repository:
73
Subject:
Ethics
/
Purchase Intention
/
Brand loyalty
/
Millennials
/
Generation X
/
Ética
/
Publicidade
/
Marca comercial
/
Comportamento do consumidor
/
Portugal
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M31
/
M37
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Partners in wine: occasion influencers of portuguese millenials' wine purchase behaviour
Author:
Mendes, Sara Vaz de Barros Nunes
Language:
Inglés
Repository:
73
Subject:
Marketing
/
Millennials
/
Portugal
/
Wine consumption
/
Marketing de vinhos
/
Comportamento do consumidor
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
L66
/
M31
/
L Industrial organization
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Estudio de factibilidad para la creación de una tienda de moda virtual comercializadora de prendas para vestir personalizadas en la ciudad de girardot
Author:
Beltrán Bucurú, Iván
/
Cardozo Galeano, Claudia Patricia
Language:
Español
Repository:
50
Subject:
Tienda virtual
/
Moda
/
Comercio electrónico
/
Plataforma
/
Estudio de mercado
/
Pagos en linea
/
On line
/
Millennials
/
e-commerce
/
Web pag
/
Marketing mix
/
PayU latam
Acceder
Title:
Pestana CR7: brand concept case study
Author:
Alvito, Rita Araújo Soromenho de
Language:
Inglés
Repository:
73
Subject:
Lifestyle
/
Millennials
/
Personality
/
Brand positioning
/
Marketing turístico
/
Hotelaria
/
Joint ventures
/
Comportamento do consumidor
/
Estilo de vida
/
Personalidade
/
Identidade de marca
/
Portugal
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
Acceder
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