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Subject:
Marketing strategy
Year:
2015
Document Type:
Tesis
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82
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Title:
Aspectos a considerar en la aplicación de la innovación en las empresas
Author:
Ramírez Rodríguez, Ingrid Paola
Language:
Español
Repository:
40
Subject:
Innovaciones tecnológicas
/
Planificación empresarial
/
Mercadeo
/
Technological innovations
/
Business planning
/
Marketing
/
Administración -- Innovaciones
/
Estrategia corporativa
/
Efectividad organizacional
Acceder
Title:
Informe práctica empresarial laboratorios de cosméticos Vogue S.A.S. grupo L´ORÉAL
Author:
Correa León, Ivonne Judith
Language:
Español
Repository:
40
Subject:
Marketing
/
Desarrollo de producto
/
Cosméticos
/
Innovación
/
Tendencias–Moda–Belleza
/
Product development
/
Cosmetics
/
Innovation
/
Trends – Fashion – Beauty
/
Prácticas industriales
/
Trabajo de campo
/
Artículos de tocador
/
Belleza personal
Acceder
Title:
Caracterización de la planta turística del municipio de Restrepo - Meta
Author:
González Rueda, Cristian Augusto
/
López Fernández, Dayana Leonela
Language:
Español
Repository:
40
Subject:
Atractivos turísticos
/
Diversidad
/
Equipamiento
/
Estrategias
/
Marketing
/
Comercio turístico
/
Promoción de turismo
/
Turismo - Clasificación
/
Turismo cultural
Acceder
Title:
Perú INC : la pugna por una nación a partir del Nation Branding.
Author:
Cuevas Calderón, Elder Alejandro
Language:
Español
Repository:
35
Subject:
Marketing
/
Marcas
/
Identidad nacional
Acceder
Title:
A review of the literature on big data in marketing using text mining
Author:
Amado, Maria Alexandra Amorim
Language:
Inglés
Repository:
73
Subject:
Big data
/
Marketing
/
Text mining
/
R Language
/
Literature review
/
Linguagem R,
/
Revisão da literatura
Acceder
Title:
The influence of product type, humour type, brand attitude, and gender on humour effectiveness in ads
Author:
Nielsen, Mille
Language:
Inglés
Repository:
73
Subject:
Marketing
/
Consumer behaviour
/
Advertising
/
Humour in advertisements
Acceder
Title:
Effects of in-flight ambience, space and staff on relationship quality and behavioural intentions of air passengers: the moderator role of mindfulness
Author:
Fialho, Ana Filipa Luís
Language:
Inglés
Repository:
73
Subject:
Marketing
/
Airlines
/
Relationship quality
/
Mindfulness
/
Companhia aérea
/
Relação de qualidade
Acceder
Title:
Análise de conteúdo de informação na social media Facebook no setor dos festivais
Author:
Silva, Ana Filipa Pereira da
Language:
Portugués
Repository:
73
Subject:
Marketing
/
Social media
/
Facebook
/
Análise de conteúdo
/
Festivais
/
Content analysis
/
Festivals
Acceder
Title:
Gestão de marcas em mercados com estruturas comerciais remotas: caso Bial
Author:
Fonseca, Susana Raquel da Silva Ferreira Guimarães
Language:
Portugués
Repository:
73
Subject:
Equipas comerciais
/
Indústria farmacêutica
/
Internacionalização
/
Marketing
/
Commercial teams
/
Internationalization
/
Pharmaceutical industry
Acceder
Title:
The role of Benfica TV: case study
Author:
Calqueiro, Diogo de Barros Costa Santos
Language:
Inglés
Repository:
73
Subject:
Canal de televisão
/
Desporto
/
Marketing
/
Case Study
/
Television channel
/
Sport
Acceder
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