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Document Type: Tesis Year: 2012 Year: 2014

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Title: The building of a service brand : the case of Fusen Noble House, China
Author: Yi, Liu
Language: Portugués
Repository: 73
Subject: Home furnishing mall / Service brand / Brand building / Case study / China / Centros comerciais de construção e decoração / Marca na indústria de serviços / Processo de construção de marca / Estudo de casos

Acceder
Title: Social capital and management innovation : the case studies of two Chinese Private SMEs
Author: Lang, Qin
Language: Inglés
Repository: 73
Subject: Chinese private enterprises / Entrepreneurship / Corporate governance / Case study / Empresas privadas chinesas / Empreendedorismo / Governação empresarial / Estudo de casos

Acceder
Title: The manufacturing value chain of power generation equipment : a case study
Author: Wenfeng, Zhang
Language: Inglés
Repository: 73
Subject: Power generation equipment industry / Manufacturing value chain / Value network / Dongfang Turbine Co., Ltd / Indústria de equipamento gerador de energia / Cadeia de valor da produção / Valor da rede / China

Acceder
Title: Influencing mechanisms of institutional changes on the organizational culture of SOEs in China : the case of Dongfang Turbine Co., Ltd
Author: Yong, Yang
Language: Inglés
Repository: 73
Subject: Institutional environment / Organizational culture / Management style / Case study / Envolvente institucional / Cultura organizacional / Estilo de gestão / Estudo de casos / China

Acceder
Title: A utilização de parceria na prestação de serviço: um estudo de caso pedagógico
Author: Mourato, Luís Domingos Cabaço
Language: Portugués
Repository: 73
Subject: Serviço / Valor acrescentado / Prestação de serviços / Parcerias / Service / Value added / Service supply / Partnerships

Acceder
Title: Plano de negócios: Glampdream
Author: Fernandes, Maria Carolina Sarmento
Language: Portugués
Repository: 73
Subject: Plano de negócios / Empreendedorismo no turismo / Turismo alternativo / Glamping / Business plan / Tourism entrepreneurship / Alternative tourism

Acceder
Title: Emprendendo: aprendendo empreendendo
Author: Libório, Marco
Language: Portugués
Repository: 73
Subject: Empreendedorismo / Ensino / Desenvolvimento económico / Políticas de educação / Entrepreneurship / Teaching / Economic development / Education policies

Acceder
Title: Plano de negócios: H2 Orta: consultoria agrícola para particulares
Author: Pintão, Manuel dos Santos
Language: Portugués
Repository: 73
Subject: Plano de negócios / Estratégia / Consultoria / Agricultura / Hidroponia / Business plan / Strategy / Consulting / Agriculture / Hydroponics

Acceder
Title: Entry mode selection for internationalization of giant Chinese state owned companies: the case of entrance in Africa of China communications construction company
Author: Yongsheng, Yang
Language: Inglés
Repository: 73
Subject: Enterprise internationalization / Market entry mode / Construction company / Government relations / China / Africa / Internacionalização / Modos de entrada / Empresas de obras públicas / Relações com o governo

Acceder
Title: Customer value assessment of Sichuan Mobile
Author: Wang, Yingjie
Language: Inglés
Repository: 73
Subject: Customer value assessment / Customer segmentation / Factor analysis / Analytic hierarchy process(AHP) / Valor de cliente / Segmentação de clientes / Análise factorial / Processo hierárquico (AHP)

Acceder

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