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Title: Social media plan : FNACAuthor: Marques, João Pedro RafaelLanguage: InglésRepository: 73Subject: Social media / Word-of-mouth / FNAC / Digital marketing / Passa-palavra / Marketing digital
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Title: Communication plan for the nonprofit organization ACREDITAR in CoimbraAuthor: Ramalho, Filipa Daniela OliveiraLanguage: InglésRepository: 73
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Title: The effect of the Morningstar rating on fund flows in the Norwegian mutual fund marketAuthor: Aasheim, Linn KristinLanguage: InglésRepository: 73Subject: Fund flows / Investor behavior / Mutual funds / ratings
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Title: The dynamics of migration and their impact on the country of origin : a case study of Senegalese labour migrants on the Cape Verdean Island Boa Vista and their relatives at homeAuthor: Jung, PhilippLanguage: InglésRepository: 73Subject: Migration / Senegal / Cape Verde / Remittances / Food security / Migração / Cabo Verde / Remessas / Segurança alimentar
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Title: The effect of psychographics in green consumer behaviour. Are the activists different?Author: Teiga, Nidia Rodrigues GouveiaLanguage: InglésRepository: 73Subject: Environment / Green Consumer / Activism / Ambiente / Ativismo / Consumidor verde
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Title: Increase of new customer registrations by the development of a goal-oriented customer journey and conception for the delivery of pre-sales customer experienceAuthor: Nölle, NikolaiLanguage: InglésRepository: 73Subject: Marketing / Comportamento do consumidor / Target / Venda emocional
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Title: Marketing plan for the Lisbon ZooAuthor: Franklim, Mafalda Sofia ReisLanguage: InglésRepository: 73
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Title: Online branding to generation ZAuthor: Wirokarto, Dewi AlismahLanguage: InglésRepository: 73Subject: Online branding / Generation Z / Brand expectations / Traditional media / Modern media / Early adopter
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Title: Measuring cruiser's satisfaction of Lisbon and intention to return to Portugal as independent visitorAuthor: Zeferino, Elodie CarreiraLanguage: InglésRepository: 73Subject: Cruiser / Satisfaction / Intention to return / Lisbon / Multiple regression / Passageiro de cruzeiro / Satisfação / Intenção de voltar / Lisboa / Regressão múltipla
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