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73
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64
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Caetano, Gonçalo Miguel Ribeiro de Sá Pereira
(1)
Medina Sanchez, Johan Stiven
(1)
Moreno Cortes, Laura Catalina
(1)
Trindade, Gonçalo Filipe de Lemos
(1)
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Sponsorship
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Patrocínio
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Apadrinamiento
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(1)
Clubes portugueses de futebol
(1)
Comportamento do consumidor
(1)
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(1)
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Domínio/Área Científica::Ciências Sociais::Economia e Gestão
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Subject:
Sponsorship
Document Type:
Tesis
Year:
2019
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Title:
Propuesta de un programa de desarrollo comunitario turístico a partir del apadrinamiento en la Vereda Los Puentes (Mosquera - Cundinamarca)
Author:
Medina Sanchez, Johan Stiven
/
Moreno Cortes, Laura Catalina
Language:
Desconocido
Repository:
64
Subject:
Apadrinamiento
/
Turismo solidario
/
Turismo
/
Difusión de la cultura
/
Fomento del turismo
/
Sponsorship
/
Solidarity tourism
Acceder
Title:
The effect of football sponsorship in fans purchase intention: an application to beer products
Author:
Caetano, Gonçalo Miguel Ribeiro de Sá Pereira
Language:
Inglés
Repository:
73
Subject:
Football
/
Sponsorship
/
Portuguese clubs
/
Portuguese beer brands
/
Consumer behavior
/
Purchase intention
/
Futebol
/
Patrocínio
/
Clubes portugueses de futebol
/
Marcas portuguesas de cerveja
/
Intenção de compra
/
Marketing
/
Estratégias de marketing
/
Marca
/
Comportamento do consumidor
/
Portugal
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M310
/
M370
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Leveraging brands at music festivals: NOS Alive sponsorship
Author:
Trindade, Gonçalo Filipe de Lemos
Language:
Inglés
Repository:
73
Subject:
Experience
/
Brand image
/
Event image
/
Music festivals
/
Sponsorship
/
Sponsor image and event sponsor-fit
/
Marketing estratégico
/
Música
/
Festas
/
Patrocínio
/
Imagem de marca
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
Acceder
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