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73
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Correia, Tiago Manuel Henriques
(1)
Silva, Catarina Ferreira da
(1)
Silva, Pedro Miguel Iria da
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Marcas
(3)
Brands
(2)
Arquitetura de marcas
(1)
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2012
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Subject:
Marcas
Repository:
73
Year:
2012
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Title:
Qual o papel das marcas de fornecedor, no mercado de FMCG, com a crescente influência das marcas de distribuidor?
Author:
Silva, Catarina Ferreira da
Language:
Portugués
Repository:
73
Subject:
Marcas
/
Marcas de distribuição (MDD)
/
Marcas de fornecedor
/
FMCG
/
Estratégia
/
Love Brand
/
Brand equity
/
Brands
/
Private label
/
National brands
/
Strategy
Acceder
Title:
O facebook como ferramenta de comunicação das instituições
Author:
Silva, Pedro Miguel Iria da
Language:
Portugués
Repository:
73
Subject:
Facebook
/
Web 2.0
/
Comunicação
/
Comunicação digital
/
Social media
/
Redes sociais
/
Instituições
/
Marcas
/
Sociedade
/
Communication
/
Digital communication
/
Social networks
/
Institutions
/
Brands
/
Society
Acceder
Title:
Arquitetura de marca dos vinhos : quinta Vale de Fornos
Author:
Correia, Tiago Manuel Henriques
Language:
Portugués
Repository:
73
Subject:
Marcas
/
Arquitetura de marcas
/
Portfolio de marcas e vinho
/
Brand
/
Brand architecture
/
Brand portfolio and wine
Acceder
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