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73
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Anes, Paulo Jorge Padrão
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Bilro, Ricardo Jorge Godinho
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Year:
2017
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Title:
Case study: the market is calling for Biolage R.A.W
Author:
Anes, Paulo Jorge Padrão
Language:
Inglés
Repository:
73
Subject:
Green Marketing
/
Marketing Strategy
/
Communication
/
Brand
/
Estratégias de marketing
/
Comunicação estratégica
/
Marketing de produtos
/
Estudo de casos
/
Trabalho de projeto
/
Marketing Verde
/
Comunicação
/
Estratégia de Marketing
/
Marca
/
Domínio/Área Científica::Ciências Sociais
Acceder
Title:
The role of consumer-brand engagement in a digital marketing era
Author:
Bilro, Ricardo Jorge Godinho
Language:
Inglés
Repository:
73
Subject:
Consumer-brand engagement
/
Brand advocacy
/
Stimuli of experience
/
Emotions
/
Marketing eletrónico
/
Estratégias de marketing
/
Comportamento do consumidor
/
Marca
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
Acceder
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