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73 (1)

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Guerreiro, Carolina Vasconcelos Marcelino Loia (1)

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Behavior loyalty (1)
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Domínio/Área Científica::Ciências Sociais::Economia e Gestão (1)
Lealdade (1)
M Business administration and business economics - Marketing - Accounting - Personnel economics (1)
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Subject: M31 Subject: Customer experience Language: Inglés Document Type: Tesis

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Title: What are the key drivers of customers loyalty in yogurts' category?: a case study of Pingo Doce
Author: Guerreiro, Carolina Vasconcelos Marcelino Loia
Language: Inglés
Repository: 73
Subject: Customer / Behavior loyalty / Pingo Doce / Consumidor / Comportamento / Lealdade / Domínio/Área Científica::Ciências Sociais::Economia e Gestão / M31 / M37 / M Business administration and business economics - Marketing - Accounting - Personnel economics

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