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Title:
Análise retórica da identidade institucional: o caso Portugal Telecom
Author:
Mateus, David Filipe Silvestre
Language:
Portugués
Repository:
73
Subject:
Identidade
/
Auto-reconhecimento
/
Discurso institucional online
/
Teoria argumentativa aristotélica
/
Identity
/
Self-recognition
/
Online institutional discourse
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Aristotle’s argumentative theory
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