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Subject: Effectiveness Year: 2012 Repository: 73 Language: Inglés

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Title: A proposal to improve marketing efectiveness in a business to business model
Author: Silvino, Pedro Lourenço
Language: Inglés
Repository: 73
Subject: Marketing / Eficiência / Eficácia / Retorno / Investimento / ROMI / Modelação / Business / Effectiveness / Return / Modeling

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Title: Co-leadership and hotel management. The account systems USALI and BSC to improve effectiveness and efficiency. The portuguese case
Author: Lamelas, J. P. / Filipe, J.
Language: Inglés
Repository: 73
Subject: Leadership / Co-leadership / Effectiveness / Efficiency / Hotel management

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