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Subject:
Cocriação
Subject:
Autenticidade
Year:
2019
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Title:
Exploring young artists' digital performance using online community engagement
Author:
Policarpo, Pedro Nuno Vaz
Language:
Inglés
Repository:
73
Subject:
Human brand
/
Involvement
/
Authenticity
/
Brand identity
/
Brand community engagement
/
Co-creation
/
Brand love
/
Marca humana
/
Envolvimento
/
Autenticidade
/
Identidade da marca
/
Engagement da comunidade da marca
/
Cocriação
/
Amor pela marca
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
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