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Language: Inglés Year: 2014 Subject: -glucuronidase Document Type: Tesis

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Title: Brand extensions : a marketing plan for the launching of a tea product line applied to Luso
Author: Santos, João Paulo Coelho dos
Language: Inglés
Repository: 73
Subject: Marketing plan / Brand extension / Launching / Healthy consumer / Tea / Plano de marketing / Lançamento de extensões de marca / Consumidor saudável / Chá

Acceder
Title: The contribution of organizational intelligence: the case of Transportes Aéreos Portugueses
Author: Christmann, Jens Peter
Language: Inglés
Repository: 73
Subject: Knowledge management / Organizational intelligence / Value creation / Return on investment / Business process management / Gestão do conhecimento / Inteligência organizacional / Criação de valor / Retorno sobre o investimento / Gestão de processos de negócio

Acceder
Title: Dynamic competition in the portuguese banking sector: an analysis of product innovation through a new indicator
Author: João, André Filipe Domingues
Language: Inglés
Repository: 73
Subject: Inovação / Serviços financeiros / Marcas / Competição dinâmica / Innovation / Financial services / Trademarks / Dynamic competition

Acceder
Title: Relation between debt and market power evidence on Portuguese firms
Author: Tavares, Ricardo Miguel de Almeida
Language: Inglés
Repository: 73
Subject: Dívida / Poder de mercado / PME’s / Índice de Lerner

Acceder
Title: Case study: internationalization of Portuguese SME to the Brazilian market
Author: Komarek, Lubos
Language: Inglés
Repository: 73
Subject: Risco de internacionalização / Ivestimento direto estrangeiro / Análise macroeconómica / Análise setorial / Internationalization risk / Foreign direct investment / Macroeconomic analysis / Sectorial analysis

Acceder
Title: Early stages in the entrepreneurship nexus : business opportunities and individual characteristics
Author: Santos, Susana Helena Correia
Language: Inglés
Repository: 73
Subject: Opportunity recognition / Cognitive structures / Individual characteristics / Entrepreneurial potential / Oportunidades de negócio / Estruturas cognitivas / Caraterísticas individuais / Potencial empreendedor

Acceder
Title: Good apples and bad apples: different approaches on presenteeism : a daily diary study
Author: Oliveira, Dora Cristina Santos
Language: Inglés
Repository: 73
Subject: Perdas de produtividade / Ganhos e perdas do presentismo / Comportamento de cidadania organizacional / Engagement / Productivity losses / Presenteeism gains and losses / Organizational citizenship behavior

Acceder
Title: Being in or being out: social exclusion and destructive collective behaviour of disadvantaged groups
Author: Esteves, Carla Sofia de Castro
Language: Inglés
Repository: 73
Subject: Comportamento destrutivo / Emoções negativas / Grupos socialmente desfavorecidos / Standards/objectivos mínimos / Exclusão / Identidade supra-ordenada / Destructive behaviour / Negative emotions / Disadvantaged groups / Minimal standards/goals / Marginalization / Exclusion / Higher-order identity

Acceder
Title: Heterogeneity of lending rates in the euro area and the ecb´s non-standard measures
Author: Rotaru, Marta
Language: Inglés
Repository: 73
Subject: ECB / Lending rate / Non-standard measures / Transmission mechanisms

Acceder
Title: The impact of youtube brand’s channels on brand related attitudes: affective commitment, affective brand loyalty and purchase intention
Author: Silva, Mário Guilherme Santos da
Language: Inglés
Repository: 73
Subject: YouTube / Social media / Atitudes relacionadas com a marca / Experiência de marca / Brand attitudes / Brand experience

Acceder

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